As Sue Lusk of Destination Waikanae says, this shop containing “a wonderful chaotic collection of Kiwiana that reminded us all of our childhood beachside holidays” has long been a feature of Tutere Street across from the beachfront domain that we regularly visited to see things that you rarely see available anywhere else.

The name and the shop sign are, of course, a play on Marmite made by Sanitarium NZ, the iconic yeast spread that for decades many have been introduced to at school (although not everyone liked/likes it).

We hope someone will continue this esoteric operation, and with the same enthusiasm.